Tuesday, September 9, 2014

AMEX article

We were a source for a recent American Express Open Forum article: “How to Tell If It’s Time for a Website Redesign”; here’s an excerpt ... Precept Partners, a website design and marketing services firm, says an update is definitely in order if a company's business strategy or objectives change, if the target market has changed, or if the look of the website just isn't right anymore.

"When the overall design looks outdated—and websites definitely age; most not gracefully—it's time for an update,"

Other pertinent points in the article include the growing importance of responsive design, (so your website works well on mobile devices of all kinds and sizes), and ease of use on multiple browsers. This link will take you to the entire article on the AMEX site.

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